Prevent Blindness America Changes Name

 

Prevent Blindness America announced that it has changed its operating name to Prevent Blindness. According to a news release, the organization is using the new name as a launching pad to refocus efforts around a number of key areas, including awareness of diabetic eye disease, women’s eye health, children’s vision, improving the quality of life of those living with low vision, and an increased role in public health research related to vision.

In 1908, the National Society to Prevent Blindness was founded as an endeavor to save the vision of infants from a blinding yet preventable eye disease known as Babies’ Sore Eyes. The organization’s scope has expanded to sight-saving programs that address issues across the age spectrum.

“By moving forward as ‘Prevent Blindness,’ we add focus to our mission and acknowledge the growing global reliance on the Internet for information on eye health,” Hugh R. Parry, president and CEO of Prevent Blindness, said in a news release. “Our goal is to expand our programs and develop new ones to address a wide variety of vision health needs. But with the new name, our mission remains unchanged. We continue to work toward the same result, which is to put an end to needless vision loss in adults and children.”

 

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